I agree with Mel on this. Marketing is 55% of influence on sales and products. Another 40% relies on player/buyer ignorance. The last 5% is all about players/buyers that actually use their own judgement in selecting product.
I am proudly a 5%'er
To use Mel's analogy: The Speed is a fine marker, but only WGP HYPE says it's the fastest marker. Anybody seen any proof of this? Didn't think so, since WGP relies on marketing and ignorance to sell their guns. We all know that a MECHANICAL Automag easily surpassed all claims that the Angel has made (Angel says 30bps....we've gone 34bps, with video and sound graphs to prove it). So who is really faster? Go ask Joe Schmedly who only reads APG for all his paintball news and info, he'll tell you the Angel is because AGD is outdated and chops. Yep, AGD didn't change their E/X Mag electronics in all this time, because we remained the true fastest with our "old" technology, no need to bring out the latest greatest new model of whatever because we added new milling for better......something....that looks better or faster in the magazine ads.
AGD could indeed be the gun to have today, if we had blanketed the tourney fields with sponsored teams that only used AGD products. That's all the #1 companies have done. They really haven't made anything new (the DM4/5 is still only a Matrix in a new package, prove me wrong), just marketed to the ignorance of 40% of players/buyers. Others simply add something new to the board, and call it innovative and a must have. A 20% share in this business is a LOT of sales, so hype is the centerpiece of their strategy. I mean really, what is the honest difference in an Angel Fly, and a Speed, other than hype and small changes to their programs?
Phooey. I'll remain a loyal fan of quality and honesty.
I am proudly a 5%'er
To use Mel's analogy: The Speed is a fine marker, but only WGP HYPE says it's the fastest marker. Anybody seen any proof of this? Didn't think so, since WGP relies on marketing and ignorance to sell their guns. We all know that a MECHANICAL Automag easily surpassed all claims that the Angel has made (Angel says 30bps....we've gone 34bps, with video and sound graphs to prove it). So who is really faster? Go ask Joe Schmedly who only reads APG for all his paintball news and info, he'll tell you the Angel is because AGD is outdated and chops. Yep, AGD didn't change their E/X Mag electronics in all this time, because we remained the true fastest with our "old" technology, no need to bring out the latest greatest new model of whatever because we added new milling for better......something....that looks better or faster in the magazine ads.
AGD could indeed be the gun to have today, if we had blanketed the tourney fields with sponsored teams that only used AGD products. That's all the #1 companies have done. They really haven't made anything new (the DM4/5 is still only a Matrix in a new package, prove me wrong), just marketed to the ignorance of 40% of players/buyers. Others simply add something new to the board, and call it innovative and a must have. A 20% share in this business is a LOT of sales, so hype is the centerpiece of their strategy. I mean really, what is the honest difference in an Angel Fly, and a Speed, other than hype and small changes to their programs?
Phooey. I'll remain a loyal fan of quality and honesty.






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